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Created 24.9.2018

Updated 18.2.2021

For what purposes do we collect data on our website?

We use cookies on our website:

1) To collect statistical visitor analytics data to support the development of our website.

2) To target marketing to visitors to our website.

Cookiebot has been installed on our website to allow visitors themselves to choose whether to allow data to be collected using cookies.

How is analytical data collected and processed?

We collect visitor data using Google Analytics and Google Tag Manager. We track traffic on our website, as well as traffic sources. Individual visitors cannot be identified by analytics tools.

If a visitor to the website accepts the use of cookies for marketing purposes, we use cookies provided by advertising platforms (e.g. Facebook pixel) to collect visitor data and to monitor and target the effectiveness of advertising. For example, we aim to target advertising on Facebook and LinkedIn that attracts new expert profiles to visitors who have previously visited our website.

If you submit your contact information on our website using a contact form or chat, the data you have provided is stored on our customer register’s HubSpot system. Our customer register may combine data provided by visitors themselves with analytical data provided by Google Analytics. When visitors supply their personal data, we are able to monitor, for example, what pages they have visited on our website (based on IP address).

The description of the personal data file for our customer register is available here>>

Rights of data subjects

In accordance with Section 26 of the Personal Data Act, persons whose data is included in the customer register are entitled to inspect their data and demand that incorrect data be corrected in the register. Requests to inspect or correct data must be made in writing, signed and sent to the representative of the controller as listed in the description of the personal data file for our customer register.

You are also entitled to deny the use of your personal data for the purposes of direct marketing, distance selling or opinion polls by notifying a representative of the controller at Sysart Oy: Anssi Heijasto ( or Heli Järvenpää (